Matthew Krieger founded Playground Maps in 1999 with the idea of creating a highly artistic and visually stimulating design for a map with easy-to-read directions, which could be used by any person regardless of the language they speak, or their ability to read more traditional maps. Further, he wanted to create a marketing device that could reach a mass audience to boost the visibility of many venues that only locals were familiar with.
In 2006 hospitality entrepreneur Jacky Korn made a turn from successful restaurants to the creative and publishing industry. Helping Krieger expand and move Playground Maps to the next level, Jacky has introduced mobile technology to the print medium allowing it to become a staple navigational tool on Miami's famous South Beach. He has also played a key role in implementing the expansion of Playground Maps into new markets such as Puerto Rico and the Dominican Republic.